Giving Forward Campaign

By Michelle Foster

July 30, 2025

Earlier this year, we partnered with Jonathan Duncan (@snowboardtrainers), a respected snowboard coach based in Mammoth Lakes, to launch a “giving-forward” campaign aimed at supporting the local community.

Jonathan reached out to us during the winter season with a simple but powerful idea: to provide fresh produce to the 300+ instructors he works alongside across three ski lodges. These lodges have small food pantries stocked with easy-to-store items like canned and packaged snacks, but they lacked access to fresh fruits and vegetables—something many of the instructors were missing.

Since then, we’ve been sending up fresh, California-grown fruit to Jonathan, who helps distribute it throughout the area. The response has been overwhelmingly positive. These instructors are the backbone of Mammoth’s tourism season, and it’s been incredibly rewarding to hear how much they appreciate having fresh, healthy options during their long workdays.

We’re excited to keep this partnership going and continue supporting the Mammoth Lakes community!

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